DALLAS – MARCH 23, 2018– The Junior League of Dallas (JLD), presenting sponsor Mary Kay Inc., and Dr Pepper Snapple Group, are pleased to announce that they held the fifth annual Women LEAD (Learn · Excel · Achieve · Dream) Scholarship Program Awards, granting $40,000 in scholarship funding to 10 college-bound women. The annual program aids female high school students in pursuing their dreams of higher education and creates opportunities for future women leaders. Competitors had a chance at the grand prize – a $15,000 college scholarship – or a second place $10,000 scholarship, a third place $5,000 scholarship, a fourth place $4,000 scholarship or one of six $1,000 scholarships for fifth through tenth place winners. From the applications received, 10 finalists were selected to compete in a speech competition and awards ceremony, which was held Thursday, March 22, 2018, at the Junior League of Dallas Headquarters.

Established in 2013 in collaboration with Mary Kay Inc. and inspired by its founder Mary Kay Ash, the Women LEAD (Learn · Excel · Achieve · Dream) Scholarship Program awarded $25,000 in funding each year to four deserving college-bound women. With the generous support of Dr Pepper Snapple Group, in 2017 funds increased by $15,000 making it possible to award four deserving college-bound women with a sum of $40,000 in scholarships. Now, the Women LEAD program reflects how deserving each of these finalists truly are and has been restructured so that all 10 finalists will be awarded a scholarship. Applicants must possess a 3.0 GPA at the end of their junior year, plan to attend a two- or four-year college or university and have a record of service to both their school and community.

At the prior year’s event, Alejandra Landa from Thomas Jefferson High School was named the 2017 First Place winner. Landa gave an inspiring speech on finding balance between school and her enormous responsibility of helping to care for her family at home. She is now attending a Dallas County Community College with the goal of transferring to The University of North Texas to pursue a Bachelor of Science in Biology.

Junior League of Dallas President Jennifer Tobin says, “It’s our honor that in partnership with Mary Kay Inc. and Dr Pepper Snapple Group, we can support the growth and development of these young women leaders. We are so excited to be able to award all 10 finalists with scholarship money and represent how each and every one of them truly are winners. Alejandra is a shining example of how these scholarship funds impact smart, hardworking students who are eager to pursue their dreams.”

The 2018 program included three Dallas high schools – Emmett J. Conrad High School, Thomas Jefferson High School and South Oak Cliff High School. Judges of the 2018 program included: Jennifer Tobin, Junior League of Dallas President, Julia A. Simon, Mary Kay Inc. Chief Legal Officer, Judge Amber Givens-Davis, 282nd Judicial District Court Judge and Nisha Shah, Dr Pepper Snapple Group Associate Brand Manager. WFAA Anchor, Kara Sewell served as the emcee.    

“Mary Kay Ash was an iconic woman with a huge heart, incredible determination and unforgettable success story, it is an important part of our philanthropic mission to inspire future generations with her legacy.” said Kirsten Gappelberg, Mary Kay Director of Corporate Social Responsibility and Sustainability. “Mary Kay’s partnership with the Junior League of Dallas and the development of the Women LEAD scholarship program has provided a platform for sharing our founder’s story with not only the young scholarship candidates but also the professional women who are a part of the Junior League’s varied membership. Mary Kay Ash’s story is one of inspiration, hope, shattering glass ceilings and female empowerment; in today’s society, this is a message that can connect women of all ages and walks of life.”

To learn more, please visit jld.net.


The Junior League of Dallas cultivates leaders who collectively address the critical needs of the community. Founded in 1922, the JLD is one of the largest Junior Leagues in the world, as well as the largest and oldest training organization for women in Dallas. Active members range in age from 22 to 49 with more than 85 percent of women employed outside of the home. The JLD provides leadership opportunities to over 5,000 women each year through more than 26,000 cumulative hours of experiential and formal training. Uniquely member-run, the JLD provides over 100,000 hours in volunteer service and $1 million in funding to area nonprofits each year. For more information, please visit www.jld.net or Facebook, Instagram, LinkedIn and Twitter.


At Mary Kay, success lies in our dedication to irresistible products, a rewarding opportunity and positive community impact. For more than 54 years, Mary Kay has inspired women to achieve their entrepreneurial goals in nearly 40 countries. As a multibillion-dollar company, we offer the latest in cutting-edge skin care, bold color cosmetics and fragrances. Discover more reasons to love Mary Kay at marykay.com