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MARY KAY INC. ANNOUNCES WINNERS OF NFTE WORLD SERIES OF INNOVATION CHALLENGE

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The challenge asked young entrepreneurs to solve for gender equity in the workplace to help advance UN Sustainable Development Goals

In celebration of Creativity and Innovation Day, Mary Kay is proud to announce STEMinists as the winner of the NFTE World Series of Innovation Challenge addressing SDG 5: Gender Equity.

Mary Kay Inc., a leading corporate advocate of women’s empowerment and entrepreneurship, announced today its second World Series of Innovation (WSI) Challenge in partnership with Network for Teaching Entrepreneurship (NFTE). The global educational experience invites young people ages 13-24 to channel their critical thinking and problem-solving skills to find solutions for the biggest challenges facing the world today and help advance the UN Sustainable Development Goals (SDGs) while fostering an entrepreneurial mindset.

Mary Kay’s World Series of Innovation Challenge encourages young people from around the world to submit innovative solutions to address Sustainable Development Goal 5: Gender Equality.  Specifically, this challenge asked students to think about ways to promote workplace equality and ensure equal access to economic opportunity for women and girls. Pre-COVID, decades of data demonstrated the rise of women in the workforce.-Even though the wage gap persisted, more women were joining the labor market every year. But pandemic job losses disproportionately impacted women, and since 2020, the uphill climb to workforce equality has grown even steeper.

“Congratulations to the winners of this year’s World Series of Innovation Challenge! Mary Kay knows the importance of entrepreneurship and the role it plays in the world today and in the future, which is why we invest annually in programs and initiatives to help empower women and girls around the world. We are beyond excited for the competitors and winners who tackled this challenge and demonstrated solution-forward thinking and identified great opportunities to achieve gender equality in the workplace.”

Deborah Gibbins, Chief Operating Officer for Mary Kay Inc.

NFTE is a global educational nonprofit focused on bringing the power of entrepreneurship to youth in low-income communities. The World Series of Innovation (WSI) Challenge invites corporate sponsored challenges to address the UN Sustainable Development Goals.

NFTE, which reaches 50,000+ youth worldwide, saw more than 3,000 students of diverse backgrounds submit ideas in this year’s WSI Challenges. More than 400 students participated in the Mary Kay-sponsored challenge.The three winners of Mary Kay’s 2021 Challenge are:

“Every year, teams of young people from across the world respond to the call of WSI by tapping into their creativity for innovative solutions to some of the world’s most pressing problems,” said Dr. J.D. LaRock, President and CEO of NFTE. “Young people are bold and ambitious and often motivated by what they’re passionate about. WSI offers them an opportunity to develop their ideas and rewards them for thinking creatively about issues such as poverty, equity and inclusion, and social and environmental justice.

The 2021 NFTE World Series of Innovation is presented by Citi Foundation and features challenges from Bank of the West, Citi Foundation, Ernst & Young LLP (EY US), Mary Kay Inc., Maxar Technologies, PIMCO, and Saint-Gobain. For more information about the World Series of Innovation and all challenges, visit https://innovation.nfte.com.

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